Extremely Cheap Landing Page Design |
In digital marketing, a landing page is a standalone web page, created specifically for the purposes of a marketing or advertising campaign. It’s where a visitor “lands” when they have clicked on an ad.
Landing pages are designed with a single focused objective – known as a Call to Action (CTA).
This simplicity is what makes landing pages the best option for increasing the conversion rates of your Google AdWords campaigns. (alert-success)
Landing Page Defined |
In online marketing, a landing page, sometimes known as a "lead capture page" or a "lander", or a "destination page", is a single web page that appears in response to clicking on a search engine optimized search result or an online advertisement. The landing page will usually display directed sales copy that is a logical extension of the advertisement, search result or link. Landing pages are used for lead generation. The actions that a visitor takes on a landing page is what determines an advertiser's conversion rate.
Landing pages are often linked to social media, e-mail campaigns or search engine marketing campaigns in order to enhance the effectiveness of the advertisements. The general goal of a landing page is to convert site visitors into sales or leads. If the goal is to obtain a lead, the landing page will include some method for the visitor to get into contact with the company, usually a phone number, or an inquiry form. If a sale is required, the landing page will usually have a link for the visitor to click, which will then send them to a shopping cart or a checkout area. By analyzing activity generated by the linked URL, marketers can use click-through rates and conversion rate to determine the success of an advertisement.
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Our Landing Page Basic Features
Our Landing Page Basic Features
- Your Unique Selling Proposition (USP)The main headline
- A supporting headline
- A reinforcement statement
- A closing argument
- The hero shot (images/video showing context of use)
- The benefits of your offering
- A bullet point list summary of benefits
- Benefit and features in detail
- Social proof (I’ll have what she’s having)
- A single conversion goal — your Call-To-Action (CTA) (with or without a form)